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1 video | Rent $125
Value-Based Selling
1 video | Rent $125
No matter what type of sales process you’re facing – from a personal intro, from networking, direct outreach to a decision-maker, or a formal pitch, how you sell makes the brand feel a certain way about you.
We’ll hone to sell with relevance, poise, and confidence, so that we are positioned as c...
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Pricing
1 video | Rent $125
Why rate cards are killing both your profit potential, and your ability to stand out.
Benefits of value based and performance-based pricing, and how to evolve your commercial competence as an agency.
- How to build and negotiate prices based on deliverables and outcomes in a way that makes the ...
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1 video | Rent $125
Negotiation and Influence
1 video | Rent $125
“You don’t get what you deserve. You get what you can negotiate.”
What factors increase or decrease our negotiation power, and how to elevate your power.
- Curated negotiation and influence books and resources that we can borrow and adapt key learnings from, including a deep-dive on Dr. Cialdini... -
1 video | Rent $125
Navigating Marketing Procurement
1 video | Rent $125
Understanding how procurement are trained, incentivised, prepare and negotiate, so that you can more effectively influence the dialogue and process.
- How to spot and deal with tough or inexperienced procurement teams v’s more experienced or collaborative ones.
- Comparing how to flex our langua...